Free website SEO audit: crawl the whole site, not just one page
SEO Audit crawls your site the way a search bot does: pages from the sitemap and internal links, status codes, meta tags, canonicals, robots.txt, speed and indexing. You get a Health Score from 0 to 100, issues by category with the exact pages, and a site profile. The first 100 pages are free; a full audit is a one-off price with no subscription.
- 100 pages free, no card
- 60+ issue types, 6 categories
- Full audit from $5, one-off
- Google index, Core Web Vitals, AI search
Audit your website now
Enter the URL, then choose the whole site (free account) or one page (no sign-up).
What the SEO Audit report looks like
A free express audit of a real site owned by the service owner: what you will see after your first run.
What the website audit checks
For site owners, SEO specialists and studios who need a page-by-page fix list, not just a score.
Indexing and crawling
4xx and 5xx, noindex, canonicals, robots.txt, sitemap, redirects and chains, orphan pages and depth.
Meta tags and headings
Empty, long and duplicate titles and descriptions, H1, Open Graph, Schema.org markup, hreflang.
Content
Thin pages, duplicate text, keyword stuffing, images without alt text or dimensions.
Speed
Response time and page weight, compression, render-blocking scripts, Core Web Vitals from Google PageSpeed.
Links and structure
Broken internal and external links, too many links per page, nofollow, the internal link graph.
AI search and security
Whether AI bots can read the site, llms.txt, whether Perplexity cites it; HTTPS, mixed content, HSTS.
How the SEO audit works
Enter your site URL
Sign in with Google or email and the express audit starts automatically. No card needed.
The crawler visits pages
Sitemap and internal links, status codes, meta tags, canonicals. 100 pages usually take 5–10 minutes.
Health Score and issues
A 0–100 score, errors, warnings and notices in 6 categories, each with the affected pages and how to fix them.
Full audit if you need it
If the site has more than 100 pages or you need a PDF and the AI report, the price by site size is shown before you pay.
SEO Audit pricing
No subscription: you pay for an audit of a specific site when you need one.
- Up to 100 pages, 30 runs a day
- Health Score, categories, site profile
- Free account needed; some details hidden
- Every page, nothing hidden
- AI report with a fix plan
- PDF, Excel and CSV
- Refund for pages we could not crawl
- Every page, nothing hidden
- AI report with a fix plan
- PDF, Excel and CSV
- Refund for pages we could not crawl
If the site has more pages than the tier, you can allow extra pages at $0.01 each, stopping when the balance runs out. One balance for all PromoPilot services.
SEO Audit vs Ahrefs, Semrush, SE Ranking and Serpstat
Every big SEO suite has a site audit. The difference is the pricing model and what you do with the findings.
| PromoPilot SEO Audit | Ahrefs Site Audit | Semrush Site Audit | SE Ranking Website Audit | Serpstat Site Audit | |
|---|---|---|---|---|---|
| Pricing model | 100 pages free; full audit is a one-off price per site | Subscription; free for your verified sites in Ahrefs Webmaster Tools | Subscription, page limits by plan | Subscription, page limits by plan | Subscription, page limits by plan |
| Scheduled re-crawls | Not yet (in development) | Yes | Yes | Yes | Yes |
| Acting on findings | A fix for every issue, an AI report with a plan, and under-performing pages sent straight to link building | Guidance for each issue | Guidance for each issue | Guidance for each issue | Guidance for each issue |
| What else is included | Rank Tracker, Keyword Studio, Shield, tiered link building, 100+ free tools | Backlinks, keywords, competitors, rank tracking | Backlinks, keywords, competitors, rank tracking, content | Rank tracking, keywords, competitors, backlinks | Rank tracking, keywords, competitors, backlinks |
Based on the vendors’ public information as of October 2026. We do not list their prices because plans change; check their sites.
What SEO Audit does not do
- Scheduled audits and crawl-to-crawl comparison are in development
- Server log analysis and custom data extraction
- Sites larger than 50,000 pages are crawled up to that limit
- The free express audit hides some details and cannot be exported
When we are the better fit
- You need an audit of one or two sites, not a yearly plan
- You want a clear fix plan in plain language
- You want AI search and the Google index in one report
- After fixing, you plan to build links to the pages
What a technical SEO audit is
A technical audit answers one question: can Google find, read and index your pages properly? It does not judge your writing; it looks for blockers: broken pages and links, duplicates, canonical and robots.txt errors, slow responses, sections closed to indexing. Run one before you start promotion and after any big site change.
How to read the Health Score
The Health Score is a summary from 0 to 100: the more pages with issues and the more serious they are, the lower the score. Start with errors (they block indexing), then warnings, then notices. The score itself does not affect rankings; the fixes do, and the score just shows progress between audits.
One account, the whole SEO loop
Shared balance and single sign-on: a project moves from one service to the next with the domain already filled in.
FAQ
Is the SEO audit really free?
The express audit of up to 100 pages is free: you only need a free PromoPilot account (Google or email sign-in, no card), up to 30 runs a day. It shows the Health Score, the main issues and the site profile; some details are hidden and export is off. With no sign-up at all you can check a single page in the free SEO checker.
How much is a full audit?
A flat price by site size: up to 5,000 pages is $5, up to 50,000 is $25. The express audit detects the size, you see the price before paying, and pages we could not crawl are refunded. There is no subscription.
How is a site audit different from a one-page check?
A page check looks at one URL: title, H1, response time, headers. A crawler walks the whole site and finds what only shows up across many pages: duplicate titles and content, broken internal links, redirect chains, orphan pages, click depth, and gaps between the sitemap and the index.
What does the full audit add?
Every page of the site (up to 50,000), the complete issue list for every page with nothing hidden, a personal AI report with priorities and step-by-step recommendations, a client-ready PDF and Excel/CSV export.
How accurate is the Google index count?
It is an estimate from a site: query to Google, the same way other tools get it. Google rounds that number, so we show it with “≈” next to how many pages are indexable according to the crawl. For exact data on your site, use the Indexing report in Search Console.
Do I need to install anything?
No. The crawler visits public URLs and respects robots.txt (you can turn that off for your own site). If hosting protection or Cloudflare blocks the crawl, the report flags those pages separately instead of calling them broken.
Can I schedule recurring audits?
Not yet: scheduling and side-by-side crawl comparison are in development. For now you run audits manually, and the project history shows how the Health Score changed between runs.
Related free tools and guides
- Website SEO Checkerabout 30 checks of one page
- Website GraderSEO score across 5 categories
- Broken Link Checker404s and redirects on a page
- Site Index Checkerpages in Google vs your sitemap
- Redirect Checker301/302 chains step by step
- Schema Markup ValidatorJSON-LD and Google requirements
- Mobile-Friendly Testhow the page works on a phone
- Robots.txt Checkerwhat is blocked for Google and AI bots
Knowledge base
Audit your site
An express audit of 100 pages is free: a minute to sign in and 5–10 minutes to crawl.