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Where the Numbers in This Knowledge Base Come From

Straight answers 2 min read Updated 12.09.2026
Methodology: data sources for each group of numbers, publication rules (the denominator is named, failures are included in the sample, growth is not presented as causation) and what these numbers do not prove.

This section contains many numbers. To verify them rather than take them on faith, we describe where each comes from, what is included in the denominator, and what these numbers do not prove.

Data Sources

Group of NumbersSourceHow It Is Updated
Publications, checks, indexingWorking database of the platform: cascade node logContinuously, as launches are executed
Indexability of sitesOwn checks for the presence of a page in searchBackground tasks, 25,045 checks accumulated
Weight transfer by the siteSample reading the rendered DOM of live publicationsAs publications accumulate on the site
Domain Rating of sitesExternal link metrics servicePeriodic synchronization
Positions, impressions, clicksClient's Google Search ConsoleDaily snapshots, with a 2-3 day delay from Google
Portfolio growth aggregatesCalculation based on Pulse snapshotsAutomatically, daily

Rules We Adhere To

  • The denominator is always named. "44.4% in the index" without indicating that this is the share of checked links with completed measurements is a useless number.
  • Failures are included in the sample. Portfolio aggregates are calculated across all projects, not just selected ones.
  • Growth is not presented as causation. The wording is "we record growth," not "we raised it": content, competitors, and algorithms change simultaneously.
  • Small samples are not published. If there are few measurements, we write "not enough data yet" instead of a pretty percentage.
  • Numbers have a date. All numbers in this section are from the cut-off date of September 12, 2026, and are reviewed when articles are updated.

What These Numbers Do Not Prove

They do not prove that your project will grow: the sample is not a forecast. They do not prove a causal relationship between publication and position. And they say nothing about a specific niche: in highly competitive topics, the distribution is different.

How to Check Us
Some data is publicly available: live indexing statistics are collected on a separate page, and everything about your project is visible in the report and “Pulse.” A practical checklist for self-checking is here.

If You Found an Error

Write to support. An error in the numbers is more costly for us than an inconvenient number: an inconvenient one can be explained, an erroneous one cannot. Every statement about the platform's behavior in this knowledge base is verified against the code and data, not written from memory about the product.

FAQ

Where do the indexing percentages come from?
From our own checks for the presence of publication in search; the denominator is the links for which the measurement has already been performed, and it is explicitly stated.
How often are the numbers updated?
The platform's data is calculated continuously, portfolio aggregates are recalculated daily, and the numbers in the articles are marked with a cut-off date.
What to do if the number looks incorrect?
Write to support. An error in the data is worse for us than an inconvenient number: an inconvenient one can be explained, an erroneous one cannot.
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