Articles about link building, SEO and digital marketing
Search Console is the most accurate free source of data on how Google sees a site, yet people usually read it in a panic, and read the wrong numbers. This lesson covers eight questions site owners ask and, for each, where Search Console holds the ans
Google is paying websites whose content forms the basis of AI answers: the AI contribution pilot runs inside Search Cons
The domain was registered on 4 October 2025 and the first user arrived on 6 October. In a year PromoPilot grew from one
On 1 October Google updated both its AI content guidance and its helpful content document — the first changes since Dece
In September Google began swapping addresses in its results at scale: instead of a direct link, a result pointed to goog
Since 21 August Google removes HTML escaping from JSON-LD markup once instead of twice. We checked 3,167 pages from 1,044 sites: the change hit only 1.6% of them. But 23% of Shopify sites carry characters in their markup that no standard processor de
When someone asks AI which service to choose, the model names four to six brands. We asked four models 48 such questions
A client wrote to support: after launching a cascade, traffic eventually dropped. We checked the database — and got an a
Google's September 2026 spam update started on 24 September and was complete as of 8 October 2026 — 13 days and 16 hours
Google states outright that links in PDFs are treated like links in HTML, can pass PageRank, and that nofollow cannot be
On 24 September Google switched on multimodal search reporting in Search Console — the kind of search done with a camera or a picture. The data covers Lens, Circle to Search, image uploads to Google Search and the Chrome "Search this image" item. You
The end of August brought two confirmed events for anyone placing content and links on other people's domains. Google ad
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